KERN: an Omnicom Agency

While with Kern I was an Account Executive working with clients such as AT&T and DIrecTV. Executing B2B and B2C projects ranging from social ads, interactive websites, marketing materials for internal and external use, nonprofit pieces, mailers, expos and more. I worked closely with clients, internal teams and third parties to successfully fulfill the needs of their business.

DISCLAIMER: THESE ARE REFERENCE PIECES. I DO NOT CLAIM THIS WORK AS MY OWN.

 

CRU BUSINESS

Purpose

  • Catered services for small business owners.

Work

  • Direct Mail

  • Email marketing

  • Promos

  • Big launches, such as Apple iPhone release specials and gifts associated with AT&T users

  • Upgrade notices and specials

  • Small Business exclusives

  • Information on tools that can make small business’s grow

  • Loyalty programs

The Goal/Outcome

  • Providing top tier services to client creates loyalty

  • Client Retention

  • Client Growth

  • Connectivity clients can depend on

 

DTV LODGING & INSTITUTIONS

Purpose

  • Provide services to large hospitality institutions

Work

  • Direct Mail

  • Email marketing

  • Social Ads

  • Landing Pages

  • Nonprofit collaborations

  • Interactive websites

  • Sizzle Reels

  • Marketing materials for Expos and trade-shows

  • Internal and external selling tools

  • Print pieces i.e.: Newsletters, Spreads, Full Page Ads

The Goal/Outcome

  • Retention

  • Acquisition

  • Customer Loyalty

  • New Business

  • Competitive packages within the market